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  3. Vol. 2 No. 1 (2014)

Vol. 2 No. 1 (2014)

Transnational Marketing Journal, Volume 2, Issue # 1, May 2014. 

Published: 2014-05-31

Articles

  • The Incubator Concept as an Entry Mode option for SME’s

    Anna Marie Dyhr Ulrich, Svend Hollensen
    1-19
    • Requires Subscription or Fee PDF (GBP 19.99)
  • Experiencing-the-Experience: An Examination of the Significance of Infrastructure, Co-creation and Co-branding within the Transnational Gastronomic Tourism Industry

    Helena A. Williams, Robert L. Williams Jr., Maktoba Omar
    21-37
    • Requires Subscription or Fee PDF (GBP 19.99)
  • Sustainable Distribution in Emerging Markets – African Perspective

    Subrat Sarangi, Sanjay Patro, Ravi Shekhar Kumar
    39-60
    • Requires Subscription or Fee PDF (GBP 19.99)

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