Skip to main content Skip to main navigation menu Skip to site footer
Transnational Marketing Journal
  • Current
  • Archives
  • About
    • About the Journal
    • Editorial Team
    • Privacy Statement
    • Contact
  • Submissions
  • Call for Papers
Search
  • Register
  • Login
Search
  1. Home /
  2. Archives /
  3. Vol. 5 No. 1 (2017)

Vol. 5 No. 1 (2017)

Published: 2017-05-18

Editorial

  • Editorial

    Ibrahim Sirkeci
    1-2
    • PDF

Articles

  • Development of Customer-Orientation, Brand-Orientation and Business Performance within the First Ten Years of the Firm

    Katharina Buttenberg
    3-24
    • Requires Subscription or Fee PDF (GBP 19.99)
  • Transnational Viewers of Turkish Television Drama Series

    Deniz Özalpman
    25-43
    • Requires Subscription or Fee PDF (GBP 19.99)
  • Language Preferences of Foreign Consumers in High and Low Involvement Service Encounters

    David A. English
    45-69
    • Requires Subscription or Fee PDF (GBP 19.99)
  • Change of Attitude, Technology and Practice: Identifying the Change for Increased Value Creation with Customer Co-creation

    Soumi Paul, Paola Peretti, Saroj Kumar Datta
    70-82
    • Requires Subscription or Fee PDF (GBP 19.99)

Make a Submission

Make a Submission

Subscription

Login to access subscriber-only resources.

Information

  • For Readers
  • For Authors
  • For Librarians

Browse

Tweets by TMJ

Current Issue

  • Atom logo
  • RSS2 logo
  • RSS1 logo

TPLondon LogoCrossref logoCopyright © 2003-2021 Transnational Press London | All rights reserved | Contact Us | Transnational Marketing Journal is a trade mark of Transnational Press London Ltd., Company registered in England and Wales No. 8771684.

More information about the publishing system, Platform and Workflow by OJS/PKP.