About the Journal

Transnational Marketing JournalTransnational Marketing Journal (TMJ) is dedicated to publishing high quality contemporary research into transnational marketing practices and scholarship while encouraging critical approaches in the development of marketing theory and practice. TMJ is a journal which promotes and show-cases current research into marketing practices and challenges with an emphasis and relevance to cross border practices, issues, challenges facing marketers and researchers alike.

ISSN: 2041-4684 | e-ISSN: 2041-4692 | The abbreviated title: Transntl. Market. J.

Transnational Marketing Journal is indexed and abstracted by SCOPUS, ERIH Plus, RePEc among others.

Current Issue

Vol. 8 No. 2 (2020): Special Issue: Coronavirus Pandemic and Disruptive Impact on Marketing and Consumers

Edited by Lilit Baghdasaryan and Ibrahim Sirkeci

Published: 2020-10-20

Editorial

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Transnational Marketing Journal (TMJ) is dedicated to publishing high quality contemporary research into transnational marketing practices and scholarship while encouraging critical approaches in the development of marketing theory and practice. TMJ is a journal which promotes and show-cases current research into marketing practices and challenges with an emphasis and relevance to cross border practices, issues, challenges facing marketers and researchers alike.

Transnational Marketing Journal is indexed and abstracted in: SCOPUS | Central and Eastern European Online Library (CEEOL) |  China Academic Journals Database (CNKI Scholar) | EBSCO Academic Search international | ERIH PLUS (Erih Index) | Norwegian Register for Scientific Journals (NSD) | Research Papers in Economics (RePEc) | TMJ is also included in American Sociological Association's Publication Options Journal Directory. 

Journal Founded: 2013
ISSN: 2041-4684 (Print) | ISSN: 2041-4692 (Online) | The abbreviated title: Transntl. Market. J.
Publication Frequency: Two issues a year


Most Read Articles in Transnational Marketing Journal - 2020

  1. Alokla et al. - Customer Relationship Management: A Review and Classification
  2. Sirkeci - Marketing and Consumers in an Era of Disruption Caused by Covid-19 Pandemic
  3. Heiets et al. - Optimizing the Marketing Strategies of Qantas Airways and Thai Airways
  4. Warda - Emirati Millennials: A Catalyst for Innovation in the Tourism Industry
  5. Walley et al. - Antecedent Factors Impacting Country of Origin (COO): An Investigation into Food Provenance in China
  6. Sirkeci et al. - Diaspora Marketing Revisited: The nexus of entrepreneurs and consumers
  7. Mohammed et al. - Factors Influencing Green Purchase Behavior among Young Consumers in Saudi Arabia
  8. Öztürk - Health or Death? The Online Purchase Intentions of Consumers during the COVID-19 Pandemic
  9. Stahl et al. - Beer Brand Word-of-Mouth Drivers in Colombia: A Qualitative Exploration
  10. Jonas et al. - Understanding determinants of illegal e-book downloading behaviour in the UK and Germany